We made meeting new people safer and less awkward.
With my colleague Mez Dumas, I built an MVP for a networking app for a Berlin client. The idea: bring people closer through events they organize themselves: no algorithmic feed, no personalization games. The client emphasized that the community, not the individual, sits at the center of the product.

From loneliness to a pitch-ready prototype.
Surveys, interviews, and an affinity map.

People find it challenging to build a social network when moving to a new city.
People worry about safety when meeting strangers on apps.
People often feel awkward when meeting people through online services.
Crazy-eights only got us so far.

From feed to event: one continuous loop.

From lo-fi to pitch-ready.






What this project taught me.
User-centered design through community focus.
Protecting autonomy (no personalized feed) forced every other decision into alignment with the brief.
Primary + secondary research compound.
The 70 survey responses plus a dozen interviews sharpened decisions much more than either would have alone.
Iteration beats cleverness.
Crazy-eights alone didn't yield the answer. Flexible, repeated ideation did.
Listen to your users, and your client.
The client's insistence on community-over-algorithm became our north star, and the product is sharper for it.
